First Line

When a consumer leaks your explanation to the press.
A consumer buys a product that contains a bizarre and relatively large foreign body. He thus contacts the customer service. The company takes the complaint seriously and starts ...

Consumer services vs quality department
March 2021 The consumer is the crucial final link in the food chain. He buys your products and consumes them. Occasionally, he has a complaint about a product. Most cases are n...

Your company targeted by activists
Activism at the company premises comes in many shapes and sizes. How do you prepare your company for activism? How do you handle physical demonstrations effectively? And how do ...

First aid for consumer complaints
When receiving a sensitive consumer complaint, a swift response is key. Proper complaint management directly affects consumer confidence in your brand and products.

How to protect your company from negative online publicity?
In the digital world, it takes only one news article, tweet or review to make or break your reputation. Take charge of your online presence so that negative buzz or fake news do...

What to do when a consumer reacts in an unexpected way?
What do you do when faced with an unexpected response? How do you prepare your consumer service for the unexpected?